Hello everyone.
I’m curious how businesses in the cannabis industry approach marketing while dealing with advertising restrictions and changing regulations. What strategies have you found effective for building brand awareness without relying heavily on traditional advertising platforms?
I’m especially interested in content marketing, SEO, social media, email campaigns, and educational resources that can reach the right audience. While researching different approaches, I came across clientverge.ca, which got me wondering how specialized marketing services compare with handling campaigns in-house.
For those working in this space, what channels have delivered the most consistent engagement, and how do you measure whether a cannabis marketing campaign is actually generating useful results?
